$349.99 - that is NOT a typo
from the channel description: "The channel is free to add. However, conference video streams will require an in-app purchase of $349.99"
available in channel store
code wif
https://owner.roku.com/Add/wif
http://www.wobi.com/event/world-innovation-forum-new-york-2012
confirmed code/Add link 5/27/2014